How do you Zappos?

With all the great customer service stories and blogs out there about Zappos.com, I haven't really seen anything about how people shop at Zappos.com - How do you Zappos?

From my parents, siblings, and friends, to random people I've met, I've watched them all shop on Zappos.com. Some of them are internet savvy, others are not. Some were eCommerce savvy, others have never bought anything online. The one thing I noticed is that each of them shopped on zappos.com differently. Some of them would search for a brand, others would immediately click on the brands list to see the full list of brands available at zappos.com, others would click on one of the links on the Homepage (i.e. Women's Dress), while others would click on one of the New Feature spots. The one thing that everyone did know were the service offerings from this great company, in particular, Free Shipping & Free 365 Day Returns.

I just wanted to throw this out there. I shop on Zappos a lot. I mean A LOT! As you have probably guessed, I work at Zappos, so I'm on there all the time. If you have ever worked for a retail store, you will understand what I mean when I say every employee shops their own store and they are really the experts at the store. They know what's coming in, they know where everything is, and they can help any customer match items or find a similar item. The same can be said about Zappos employees. The difference is that we have a much larger selection with tons of new things coming in everyday.

I have a routine when shopping on zappos.com. This routine has been "developed" over time "practicing" the site and talking to various fellow employees/experts. What I wanted to do was to let you know what I do every time I go to the site. Here is my routine:

1. Go to Zappos.com
2. From the header, I click on 'New Styles'
3. From here, you will see several links grouped by Women's, Men's, Girls, and Boy's
4. I always start with Men's 'Accessories'. Most people don't know that Zappos is more than just shoes. There are socks, clothes, electronics, backpacks, women's handbags, books, jewelry, watches, hats, laptops, cameras and more! From 'Accessories', I get to see what's new for all things besides clothes, watches, sunglasses, and shoes.
5. I'll browse through the first several pages until I start seeing things that are familiar to me (from the last time I looked)
6. Next, I go through and click on 'All New Men's Shoes', then 'Clothing', then 'All New Women's Shoes', then 'Handbags' for the wife. If time allows, I'll check out the watches and eyewear

Did you know that Zappos is constantly receiving new items throughout the day, almost every day? Since I know this, I'll check the site roughly every 4 hours and do my routine above. You will be surprised how many new things you will see every 4 hours. The other great thing about this routine is that I get to see lots of new stuff very quickly and not feel overwhelmed.

My other routine if I'm looking for something specific, is to use the Search box that is stretched across the top. Typing in a brand or a couple describing words usually does the trick. For stronger search capabilities (i.e. searching by personality - casual laptop bag), I like to go to the Zappos Zeta site. It works really well. :)

Anyway, this is how I Zappos. It works really well for me and I know others at Zappos who do have a similar routine. So... How do you Zappos? Let me know. :)

Note: As you can see, this blog is my own personal blog and is mostly about golf. This blog post is not "sponsored" by Zappos.com or meant to be a Zappos affiliate. I'm not make anything by writing this blog and having links to Zappos.com. This post is intended to be informative and helpful if you already shop with Zappos - which I'm sure everyone already does, right? I <3 Zappos!